"How much does a travel franchise actually cost – and is it worth it?"
It's a completely fair question, and one we hear all the time from people exploring their options. The good news? Starting a travel franchise is far more affordable than most people think, especially compared to traditional high street businesses or going fully independent.
Let's break down the real costs involved in launching a travel agent franchise in 2026, what you get for your investment, and why it could be one of the smartest business decisions you make this year.
The cost of starting a travel franchise in the UK varies depending on the franchisor and what's included in their package. However, most home-based travel franchises fall into a similar price range.
At The Good Travel Agent, our franchise investment is £7,995 + VAT. This is a one-time initial fee that gives you everything you need to get started.
Some franchises charge significantly more, others slightly less. The key is understanding what you're actually getting for that investment and whether it sets you up for long-term success.
When you join The Good Travel Agent, your initial investment includes:
Our comprehensive online training programme that takes you from complete beginner to confident, knowledgeable travel agent. No prior experience needed.
Our purpose-built platform that gives you access to booking systems, supplier portals, commission tracking, customer management tools and marketing resources – all in one place.
Immediate access to over 200 trusted tour operators, cruise lines, villa specialists and travel suppliers with competitive commission rates already negotiated for you.
Your own branded website, social media templates, email campaigns and access to our bold, proven marketing strategies that actually get bookings.
You're not left to figure it out alone. From day one, you have access to our support team, regular training updates, and a thriving community of fellow franchisees.
We plant a tree for every booking you make through our Trees4Travel partnership, helping you build a business with purpose.
Beyond your initial investment, there are a few ongoing costs to factor in as you run your travel business.
Most travel franchises charge a monthly fee to cover ongoing support, technology, marketing and training updates. At The Good Travel Agent, this is £149 + VAT per month.
This fee ensures you continue to benefit from system upgrades, new supplier partnerships, marketing campaigns and expert guidance as your business grows.
To operate as a travel agent in the UK, you'll need to be covered by ABTA bonding. This protects your customers and gives them confidence booking with you. The cost is around £50–£100 per month depending on your booking volume.
As with any business, you'll have some general running costs such as phone, internet, website hosting (if you choose additional customisation), and any marketing spend you choose to invest in beyond what's provided.
The great news? These costs are minimal compared to traditional businesses. No rent, no staff wages, no expensive premises to maintain.
Some people consider setting up as an independent travel agent rather than joining a franchise. While it's possible, it's worth understanding the hidden costs and challenges.
If you go independent, you'll need to:
By the time you factor in web development, software subscriptions, supplier memberships, marketing and lost time, you could easily spend £10,000–£15,000+ with no guarantee of success.
A franchise gives you a proven system, established supplier relationships and a support network that helps you earn faster and grow smarter.
This is where it gets exciting.
Let's use real numbers. The average holiday booking value in 2024 was just under £4,000. With an average commission rate of 10%, that's around £400 per booking.
If you make just two bookings per week, that's approximately:
Even after your monthly franchise fee and ABTA costs, you're looking at a healthy income that can quickly scale as your client base grows.
Many of our franchisees start part-time and comfortably cover their monthly costs within the first few months. Those who go full-time often exceed £50,000–£60,000+ per year once they build momentum.
The beauty of this business model? Your income isn't capped. The more you put in, the more you get out.
Yes. Many aspiring franchisees use financing options to help with their initial investment.
Options include:
At The Good Travel Agent, we're happy to guide you through funding options and connect you with lenders who understand travel franchises.
Not all travel franchises are created equal. Some charge additional fees that can catch people off guard, such as:
At The Good Travel Agent, we believe in transparency. What you see is what you get. No hidden fees, no surprises.
If you're looking for a flexible, rewarding business that allows you to work from home, be your own boss and build something meaningful, then absolutely – yes.
The upfront cost is low compared to most businesses. The ongoing costs are manageable. And the earning potential is genuinely exciting, especially when you consider the lifestyle freedom that comes with it.
You're not just buying a business opportunity. You're investing in:
At The Good Travel Agent, we're passionate about helping people build sustainable, profitable travel businesses without the overwhelm or financial risk of going it alone.
If you'd like to learn more about our franchise package, the investment breakdown, and whether The Good Travel Agent is the right fit for you, we'd love to chat.
Book a call with Jake to ask any questions you have, get a clear picture of what's involved, and see if this could be the start of something brilliant.
Book Your Discovery Call TodayYour future in travel starts here. Let's make it happen together.
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